20 Best Software Sales Podcasts of 2021

3 years ago

Are you wanting to learn more about software sales ? Well you’ve come to the right place. This is a curated list of the best software sales podcasts of 2021.

We have selected these podcasts for a variety of reasons, but they are all well worth a listen. We tried to select a variety of podcasts across the spectrum from hosts with a wide breadth of experience.

We are always keen to hear your feedback, if we have missed a podcast, tweet us @MagazineWelp and we will check it out!

Best Software Sales Podcasts 2021

With thanks to ListenNotes, Crunchbase, SemRush and Ahrefs for providing the data to create and rank these podcasts.

Marketing Growth Podcast

  • Publisher: Shane Barker
  • Total Episodes: 139

The Marketing Growth Podcast reveals the most excellent growth marketing techniques used by the top marketers, entrepreneurs, and thought leaders in the world to generate sales and grow businesses! In every episode, Shane Barker will discuss with his guests the various challenges, pitfalls, and solutions to build a successful online business. If you want to learn what software, technologies, tips, tricks, and hacks the pros use, this is the podcast for you!

Helping Sells Radio

  • Publisher: Bill Cushard
  • Total Episodes: 274

Helping Sells Radio is the enterprise software podcast for people who want to help customers achieve outcomes with software. We talk to technology professionals who work all over the customer journey, from marketing and sales to customer success and professional services, to unpack innovative ways people are taking a helpful approach with customers. Brought to you by ServiceRocket Media. helpingsells.substack.com

Hunters and Unicorns

  • Publisher: huntersandunicorns
  • Total Episodes: 30

Hunters and Unicorns shares the playbooks from leaders, founders, executives and investors from high growth technology companies. In this special edition series The 33 CXOs we investigate the greatest success story in the history of software sales. Discover how thirty-three sales execs from one organisation, BladeLogic, became CXOs in the world’s 100 fastest growing technology companies. We uncover the stories and playbooks of the most prolific sales leaders in the industry. ( https://www.somuchsoap.com/the-33-cxos )

B2B Revenue Acceleration

  • Publisher: Operatix
  • Total Episodes: 107

B2B Revenue Acceleration: The Podcast for Technology Leaders is a podcast dedicated to helping software executives stay on the cutting edge of sales and marketing in their industry. Whether you’re looking to follow emerging trends in B2B technology, learn from venture capital experts about their latest strategies, hear about pipeline and revenue acceleration tactics, or simply get more mileage out of your demand generation, this is the podcast for you. Each episode features topics like: channel strategies, B2B marketing tactics, account-based selling, C-Suite engagement, lead generation, demand generation, pipeline generation, revenue growth, venture capital, market entry, local markets, capital investment, qualified sales opportunities, and more.

Inspect and Adapt

  • Publisher: Construx
  • Total Episodes: 27

World-class software development requires far more than language/platform expertise and steady sprints. Join us as we describe time-tested, industry-proven software best practices at the team, organization, and leadership levels, sharing examples from recent engagements with software teams of all sizes.Construx is led by industry leader Steve McConnell, author of Code Complete and More Effective Agile. Software experts first and software trainers and consultants second, our team has seen what works and doesn’t work in hundreds of software organizations.Host Mark Griffin spent the first half of his career as an electrical engineer doing silicon hardware design and leading software automation teams. He moved into the sales side of software because he wanted to spread the value of what his company was building. It was supposed to be a one-year assignment that turned into the second half of his career. His balance of deeply technical skills and right-brain artistry also makes him a masterful home brewer!

The Side Hustle Show

  • Publisher: Nick Loper of Side Hustle Nation
  • Total Episodes: 443

The Side Hustle Show is the podcast for part-time entrepreneurs who are looking for business ideas, actionable tips to start a business, and killer strategies on how to turn their side hustle dreams into a growing business. We cover all aspects of starting a business and making money (online and offline), including small business marketing, sales, websites, social media marketing, blogging, time management, and more. Our topics include passive income ideas, niche sites, self-publishing, software and app development, coaching and consulting, freelancing, affiliate marketing, Amazon FBA, and much more. Learn how to turn your business idea into your own thriving small business. Starting your own business gives you the freedom and opportunity to quit your job. It doesn’t take a high-flying start-up to make money or create an awesome lifestyle business. Guests include Jon Acuff, Chris Ducker, Brian Clark, John Lee Dumas, Pat Flynn, and many Tim Ferriss and Gary Vaynerchuk proteges. Because your 9 to 5 may make you a living, but your 5-9 makes you alive. Hosted by Nick Loper, Chief Side-Hustler at Side Hustle Nation (.com).

B2B SaaS Marketing Snacks

  • Publisher: Kalungi
  • Total Episodes: 20

Short-form marketing strategies, frameworks, and tactical advice to help early-stage B2B software (SaaS) companies go from MVP to PMF, then scale fast. Hosted by Mike Northfield, Associate CMO at Kalungi, and Stijn Hendrikse, Co-Founder at Kalungi, CMO/CEO/Sales Leader for tens of B2B SaaS companies and ex-Microsoft Product Marketing Leader for Office 365.

Millionaire Secrets

  • Publisher: Jeff Lerner
  • Total Episodes: 164

Millionaire Secrets, hosted by Jeff Lerner, brings in outlier examples of Physical, Personal, and Professional excellence and digs deep for the “secrets” that define extraordinary success. After struggling as a jazz musician in his 20s, Jeff started his 1st online business in 2008 and over the next decade built 3 different 8 figure businesses resulting in nearly $100,000,000 in sales. In 2018 he founded ENTRE Institute which has taught ENTREpreneurship to over 100,000 students and in 2021 he launched Entresoft, an all-in-one business software for ENTREpreneurs.


  • Publisher: Grant Ingersoll
  • Total Episodes: 141

The Develomentor podcast is an interview-based show designed to help you find your path in technology. Each interview explores the career path and lessons learned of individuals who have built successful careers in technology across a range of roles, including software engineering, data science, engineering management and sales engineering. A monthly bonus episode features a panel discussing timely topics in technology, like compensation, freelancing, joining a startup and much more.

Going Long Podcast with Billy Keels

  • Publisher: Billy Keels
  • Total Episodes: 114

Are you a software, telco or pharma sales exec? What about consultant, doctor, lawyer or just about any other high paid, super busy, time deprived professional looking for financial freedom via long distance real estate investing in U.S. based real assets? You can continue with your job while you build your education as well as your passive income streams… Each week, you can learn from real life experts and Main Street investors on how they’re making positive strides so that you can do something very similar… Who knows, you may even decide that you don’t need that stressful job anymore? Listen, learn and take action every week…Go to www.billykeels.com

The 12-Hour Broker

  • Publisher: I Love Mortgage Brokering
  • Total Episodes: 110

I’m a mortgage broker running a successful mortgage brokerage – and I work 12 hours a week. I’ve tried everything. I’ve failed. I’ve succeeded. I wanted to quit. But, day by day, brick by brick, I am here. I want to share my journey and hopefully help and inspire others. I will cover mindset, process, marketing, lead generation, the flow of a deal, sales, software/tools, building a team, etc.

The Pixel506 Podcast

  • Publisher: Pixel506
  • Total Episodes: 26

Think. Create. Grow. We’re a UX, marketing, and software company. We create products that boosts sales in the digital space.

Can I get that software in blue?

  • Publisher: softwareinblue
  • Total Episodes: 5

“Can I get that software in blue?”, a podcast by and for people engaged in technology sales. If you are in the technology presales, sales, support or professional services career paths then this show is for you! Your hosts Steve Mayzak and Chad Tindel will take you on a hot-air balloon ride exploring the whimsy and caprice of enterprise software marchitecture sales. https://softwareinblue.com

Good Day, Sir! Show, a Salesforce Podcast

  • Publisher: Jeremy Ross and John De Santiago
  • Total Episodes: 275

We are software engineers that focus on developing custom software solutions for the Salesforce.com Platform. We started this podcast to share our conversations around software development, technology, and the Salesforce.com Platform. Our goal is to keep developers and non-developers informed with our own unique brand of casual, honest, and entertaining commentary.

The Smarter Sales Show

  • Publisher: Merit Kahn & Julie Holmes
  • Total Episodes: 13

Sales in a numbers game… and a relationship business. Join Merit Kahn and Julie Holmes every Wednesday, for tech and technique solutions to your biggest sales challenges so you can sell more and stress less. If you are an entrepreneurial sales professional always on the hunt to close more and bigger deals, with less effort and time, this is the show for you. This podcast is full of quick and easy ideas to improve the way you sell and to give you tools that will help you to save time and reduce frustration so you can scale those sales ABOUT YOUR HOSTS: Two sales experts walk into a bar… that’s kind of how it happened. Julie and Merit became fast friends and the more they talked about their business challenges, the more they learned from each other. Yin met yang. Chocolate found peanut butter. Harry met Sally… well, maybe not exactly, but you get the drift. Sales technique and sales technology finally team up for your sales success. The Smarter Sales Show is two smart sales women advising each other (and cracking each other up) while you get to eavesdrop. Julie Holmes has been a quota carrying enterprise tech sales rep and the director of product marketing for a global software company where she spent a ton of time doing sales enablement work. While the rest of the world is vegging out, Julie is inventing apps and products currently sold in dozens of countries. When she says, “there’s an app for that” it is because she is the Library of Congress for all things tech… and if there isn’t an app for it now… you can be sure Julie will be the one who will create it. She is an Innoventrepreneur… and to show you how good she is at inventing things, she invented that word! Her favorite question is “What if?” What if you could transform that frustration into time savings and money making? It might sound crazy but that’s exactly what she’s been doing for organizations over the last 25 years. From million-dollar software solutions to higher levels of customer engagement; if there is a frustration you are dealing with – there is an innovative solution to be found… and Julie can help you and your team find it. JulieHolmes.com Merit Kahn has been training entrepreneurs, professionals and sales teams since 1998. Author of Myth Shift, Challenging The Truths That Sabotage Success and writer/performer of an inspiring one-woman comedy show, Book of Merit… she is not your typical sales trainer. Certified in Emotional Intelligence, and a Certified Speaking Professional ©, a designation held by less than twelve percent of professional speakers, Merit’s work is a blend of proven selling skills, solid action plans and the secret sauce… a strong sales mindset. She is known as The Sales Mindset Expert and her favorite question, “Are you open to…” has created new sales possibilities for her clients in the multi-millions of dollars. That’s no joke… though she is a stand-up comedian so beware, sales technique lessons come laced in laughter. MeritBasedBusiness.com

Creating Wealth Real Estate Investing with Jason Hartman

  • Publisher: Jason Hartman
  • Total Episodes: 1028

Survive and thrive in today’s economy! With over 1,100 episodes in this Monday – Friday podcast, business and investment guru Jason Hartman interviews top-tier guests, bestselling authors and financial experts including; Steve Forbes (Freedom Manifesto), Tomas Sowell (Housing Boom and Bust), Noam Chomsky (Manufacturing Consent), Jenny Craig (Health & Fitness CEO), Jim Cramer (Mad Money), Harvey Mackay (Swim With The Sharks & Get Your Foot in the Door), Todd Akin (Former US Congressman), William D. Cohan ( The Price of Silence, The Last Tycoon, & House of Cards), G. Edward Griffin (The Creature from Jekyll Island), Daniel Pink (National Geographic). Jason Hartman is the Founder and CEO of Platinum Properties Investor Network, The Hartman Media Company, and The Jason Hartman Foundation. Starting with very little, Jason, while still in college at the age of 19, embarked on a career in real estate while brokering properties for clients, he was investing in he own portfolio along the way. Through creativity, persistence and hard work, he soon joined the ranks of the top one-percent of Realtors in the U.S. and in quick succession; earned a number of prestigious industry awards and became a young multi-millionaire. Jason purchased an Irvine, California real estate brokerage firm which he expanded dramatically and was later acquired by Coldwell Banker. He combined his dedication and business talents to become a successful entrepreneur, public speaker, author, and media personality. Over the years he developed his Complete Solution for Real Estate Investors™ where his innovative firm educates and assists investors in acquiring prudent investments nationwide for their portfolio. Jason’s highly sought after educational events, speaking engagements, and his ultra-hot “Creating Wealth Podcast” inspire and empower hundreds of thousands of people in 26 countries worldwide. Additional guests featured on the Creating Wealth podcast include Robert Kiyosaki (RIch Dad Poor Dad), Matthew Quirk (The 500 & The Directive), Eve Wright (Life at the Speed of Passion), John Lawrence Allen (Make Wall Street Pay You Back), Jerry Robinson (Bankruptcy in Our Nation), Peter Zeihan (The Accidental Superpower), David Crowe (National Association of Homebuilders NAHB), Consuelo Mack (PBS – Wealth Track), Sean Haugh (Libertarian Candidate for the US Senate), Scott Paul (Alliance for American Manufacturing), Charles Goyette (Ron Paul’s America Show), Chris Martenson (Crash Course), Matt Theriault (Epic Real Estate Investing), Christopher Barnatt (The Future of 3D Printing), Zac Bissonnette (Good Advice From Bad People), Rich Karlgaard (Forbes Magazine). Chris Mayer (Agora Financial), Craig R. Smith (The Great Withdrawal), Po Bronson (The Science of Winning & Losing), Jim Stossel (Why Government Fails), John McAfee (Founder of McAfee Anti-Virus Software) Harry Dent (The Great Depression Ahead), Kevin Armstrong (Bulls, Birdies, Bogeys, and Bears), Nick Bilton (Hatching Twitter), Tom Kreautler (The Money Pit), Doug Brunt (Ghosts of Manhattan), Catherine McBreen (Get Rich, Stay Rich, Pass it On), Les Leopold (How to Make a Million Dollars an Hour), Robert Greene (Mastery, Power, & Seduction), Byron Dorgan (Gridlock), Dennis Miller (Retirement Reboot), George Gilder (Knowledge & Power), Jed Kolko (Tulia), Dr. Judith Wright (The Soft Addiction Solution), Richard Duncan (The New Depression), Dave Krieger (Clouded Titles), Bill Ayers (Confessions of an American Dissident), Dr. H. Woody Block (American Gridlock), Steven Kotler (Abundance), Laurence Kotlikoff (The Clash of Generations), Greg Farrell (Crash of the Titans), Shaun Rein (The End of Cheap China), Ken Gronbach (The Age Curve), Amity Shlaes (The Forgotten Man), Roger Lowenstein (The End of Wall Street), Jay Elliot (The Steve Jobs Way), Richard Duncan (The Dollar Crisis & The Corruption of Capitalism), Robert Wiedemer (Aftershock), and Steve Slaunwhite (The Wealthy Freelancer). A trademark feature of Hartman Media podcasts are our ‘Tenth Episodes’ where alternative topics of interest are explored every tenth episode. This provides a diverse mix of programming exploring issues and influential authors like John Gray (Men Are From Mars, Women Are From Venus), Dan Millman (Way of the Peaceful Warrior), Dr. Denis Waitley (The Psychology of Winning, The Seeds of Greatness), Lori Ann LaRocco (Opportunity Knocking), Mark Divine (Seal Fit: Way of the SEAL), Dr. Jill Ammon-Wexler (The Power of Belief), Dr. Kelly McGonigal (The Willpower Instinct), Doug Conant (Touch Points), Jared Diamond (The World Until Yesterday), Dr. Bob Wright (The Science of Spectacular Living), Jack Canfield (Chicken Soup for the Successful Soul), Sonia Arrison (The Coming Age of Longevity), Dr. David Rock (Your Brain at Work), Gay Hendricks (Relationship Enhancement), Hannah Holmes (Quirk), Dr. Gary Chapman (The Five Love Languages), David Farrow (Millionaire Memory), and David Allen (Getting Things Done), Topics explored at depth on Creating Wealth include investing, income properties, property investing, investment strategies, loan modifications, market predictions, mortgage modifications, online marketing, real estate, rental property investing, subprime mortgage crisis, 401K, retirement, Alibaba.com, alternative currencies, alternative energy, ROI, cash flow, American economy, appreciation, arbitrage, Arkansas housing market, artificial intelligence, asset allocation, Atlanta Georgia, income property investing, attorneys, Australian mining, Austin real estate, baby boom generation, baby boomers, banking, bank loans, bankruptcies, Belize, Ben Bernanke, billionaires, bonds, book reviews, boom bust cycles, Boston, brand management, branding, Brookings Institution, Breton Woods, BP, British Petroleum, bubble markets, building wealth, business cycles, business psychology, business travelers, California, California Department of Insurance, CDI, California real estate, capital gains tax, Case-Shiller, Casey Research, cash flow, central banks, certificates of deposit, Chicago, Chicago real estate, China, college tuition, Colorado, commercial investing, commodities, commodity pricing, compound interest, conversions, CPI, Consumer Price Index, Dallas, dark pools, debt ceiling, debt crisis, debt-financed spending, deflation, Detroit, Detroit real estate, digital money, distressed properties, down payment, email marketing, estate tax, high cash flow, home equity, home financing, Indiana, Indianapolis, interest rates, jobless recovery, Kansas City, leverage, libertarian, Little Rock, maintenance warranty, management fees, Manhattan, marketing, Memphis, Miami, Michigan, mircopreneur, middle class, millennials, millionaire, Minneapolis, Minnesota, Missouri, Mississippi, MLS, mobile banking, monetary policy, money market fund, negative equity, new home construction, New Orleans, New York, New York City, North Carolina, Ohio, oil, oil prediction, overpriced markets, packaged commodities, passive income, passive investor, payroll tax, pension, pension funds, pension plans, Platinum Properties, positive cash-flow, price stability, price of gold, price volatility, private money lending, pro forma, property appraisal, property value, real estate arbitrage, real estate tax, rent, rental, renovated homes, rental homes, rental income, rental insurance, San Antonio, San Diego, San Francisco, single-family homes, social marketing, social media, Swiss Franc, Swiss National Bank, Tampa, tax, tax laws, tax bracket, tax lien, taxes, tenant, tenant eviction, Tennessee, Texas, treasury reports, unemployment, unfriendly markets, US housing market, venture capital, volatility, Warren Buffet, Washington, wealth management, whistleblowers, world economy, Zero Hedge. Additional topics explored on the Creating Wealth podcast include Bitcoin, digital currencies, corporate tax inversions, crowdfunding, inflation, the Federal Reserve, student loan debt, monetary policy, economic challenges facing generation Y, solar energy, 3D printing, medical technology, US dollar, currency exchange, plunging bond rates, personal and commercial bankruptcy, the cost of a college education, digital banking, the American dream, capital gains taxes, asset protection, gold and silver, commodities markets, precious metals, investing tips, structural and personal unemployment, bank regulations, regulatory reform, emerging markets, shadow banking, social media, derivatives, mobile commerce, government regulation, housing market, identity theft, cyber currencies, mortgage lenders, investment properties, VA loans, gold standard, Fannie Mae and Freddie Mac, online auctions, landlord tenant conflicts, tax lien investing, tax law, retirement, contract law, stagflation, home loans, real estate scams, renters, reverse mortgages, foreclosures, euro, European Union, ECB, European Central Bank, the US housing market, micro lending, online security, cyber security, online banking, digital banking, outsourcing, online shopping, Amazon, Apple, Facebook, Twitter, JP Morgan, short sales, austerity, forex, monetary systems, budget surplus, budget deficits, tax cuts, solar energy, consumer debt, consumer price index, property investing, high frequency trading, interest rates, college tuition, cashless societies, credit card debt, credit monitoring, credit ratings, currency trading, refinancing, federal stimulus, financial independence, financial planning, financial literacy, economic growth, economic development, Wall Street, IPO, IRS, Internal Revenue Service, IMF, International Monetary Fund, mobile banking, Elliot Wave theory, free trade, underwater homeowners, foreign investing, oil prices, entrepreneurship, Equifax, federal budget, Keynes, Keynesian, fiat currency, financial scams, global economy, gold standard, income tax, and foreign investment.

Over Quota

  • Publisher: Jason Webb
  • Total Episodes: 71

Over Quota features exclusive interviews with Sales Leaders, Talent Acquisition Leaders, and other members of the leadership team from software/technology companies who discuss leadership, coaching, and what it takes for sales people to differentiate themselves from the competition.

The Aurora Underground

  • Publisher: David Hunter – Hunter Geophysics
  • Total Episodes: 8

Unmarked grave detection, GPR-SLICE software, space weather forecasting, and camera sales

Tech Market Spotlights

  • Publisher: World Financial Symposiums
  • Total Episodes: 8

Created by World Financial Symposiums, Tech Market Spotlights is for Tech CEOs, founders, leaders in software and IT, strategic & financial investors, and buyers. These are special reports on the Tech M&A landscape, focusing on new trends, markets, sectors, and companies. AgTech, Smart Logistics, A.I. Enablement, Focused IT Services, EdTech, Gaming, Cyber Security, IoT, Health Tech, Digital Currency, Blue Collar Software, and more… Hear from CEOs, industry luminaries, and tech experts the likes of Microsoft, Amazon, Google, IBM, Salesforce, Constellation, Warburg Pincus, JP Morgan, and many more. What’s the hot tech trend defining the market? Who are the top buyers/investors in Tech M&A? What does the future hold for your company? Tech Market Spotlights is produced by World Financial Symposiums. The WFS is sponsored by Corum Group, the Global Leader in Tech M&A. With the most senior dealmakers leading the most successful tech M&A process in history, Corum has sold more software and related technology companies than anyone.

The SaaS Revenue Podcast

  • Publisher: Rory Capon
  • Total Episodes: 19

The SaaS Revenue Podcast has been built to help educate and support cloud software sellers, who are either starting out in their careers or senior sellers and VP’s of sales, who are looking to improve their knowledge within the SaaS market.”Helping SaaS Sellers Sell More”

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