Welp Magazine

Complete Guide to Defensive Strategy

Defensive strategy is defined as a marketing tool that helps companies to retain valuable customers that can be taken away by competitors. Competitors can be defined as other firms that are located
4 years ago

Complete Guide to Harvest Strategy

A harvest strategy or harvesting strategy is a business plan for either canceling or reducing marketing spending on a product. Marketing executives choose a harvesting strategy when a product has reached the
4 years ago

Complete Guide to Operational Strategy

Operations strategy is the total pattern of decisions which shape the long-term capabilities of any type of operations and their contribution to the overall strategy,” they write. Technology and business models are
4 years ago

Complete Guide to Turnaround Strategy

The Turnaround Strategy is a retrenchment strategy followed by an organization when it feels that the decision made earlier is wrong and needs to be undone before it damages the profitability of
4 years ago

Complete Guide to Strategy Formulation

Strategy formulation is the process by which an organization chooses the most. appropriate courses of action to achieve its defined goals. This process is. essential to an organization’s success, because it provides
4 years ago

Complete Guide to Retrenchment Strategy

A strategy used by corporations to reduce the diversity or the overall size of the operations of the company. Typically the strategy involves withdrawing from certain markets or the discontinuation of selling
4 years ago

Complete Guide to Diversification Strategy

Diversification strategies are used to expand firms’ operations by adding markets, products, services, or stages of production to the existing business. The purpose of diversification is to allow the company to enter
4 years ago
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