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18 Best Startups Operating in the Fertility Space

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The fertility industry is undergoing rapid change, and will continue to do so for the foreseeable future. The last two decades have seen new alternatives to traditional practices (such as artificial reproductive technologies (ARTs), surrogacy, and assisted insemination) become available, financial assistance programs and facilities being established, and mainstream media coverage of the industry to increase.

In the face of such rapid change, the traditional methods have not yet disappeared; indeed, they continue to heavily influence the fertility industry. As such, it is important to explore the ways in which the industry is changing and to understand what new methods are being used.

Here are 18 startups in the fertility space taking the industry forward.


1. Legacy

The idea behind this startup: Legacy is a private bank that helps men test, improve, and freeze their sperm.

Headquarters: Cambridge, Massachusetts, United States

Industries: Fertility, Genetics, Health Care, Men’s, Personal Health

Founders: Khaled Kteily

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2. Lilia

The idea behind this startup: Lilia is a home fertility startup that serves as a egg securing concierge for busy people who want the option of having kids later.

Headquarters: San Francisco, California, United States

Industries: Consumer Goods, Fertility, Medical Device, Wellness

Founders: Alyssa Atkins

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3. Crysta – Pregnancy Care

The idea behind this startup: Crysta is a pregnancy and fertility platform.

Headquarters: Delhi, Delhi, India

Industries: Fertility, Women’s

Founders: Dheeraj Jain

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4. Robyn

The idea behind this startup: Robyn connects aspiring, expecting and new parents to wellness resources and providers.

Headquarters: Los Angeles, California, United States

Industries: Fertility, Health Care, Parenting, Wellness

Founders: Allison Kasirer

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5. Kindbody

The idea behind this startup: Kindbody is a health and technology company providing fertility, gynecology, and family-building care.

Headquarters: New York, New York, United States

Industries: Fertility, Fitness, Health Care, Medical, Wellness, Women’s

Founders: Gina Bartasi, Joanne Schneider

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6. ExSeed Health

The idea behind this startup: MedTech / Software company in the reproductive health space

Headquarters: London, England, United Kingdom

Industries: Fertility, Health Care, Information Technology, Medical Device, mHealth, Software

Founders: Daniel Gewecke Daugaard, Emil Andersen, Morten G. Ulsted

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7. Syrona Women

The idea behind this startup: Syrona Women is a personalised digital women’s health screening and digital therapeutics platform for endometriosis, fertility,PCOS etc

Headquarters: London, England, United Kingdom

Industries: Fertility, Health Care, Health Diagnostics, Home Health Care, Medical, Personal Health, Wellness

Founders: Anya Roy, Chantelle Bell

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8. Layla Wellness

The idea behind this startup: Layla simplifies fertility monitoring by predicting the fertile window with an intravaginal ring and mobile app.

Headquarters: Salt Lake City, Utah, United States

Industries: Fertility, Medical Device, Mobile Apps, Personal Health, Women’s

Founders: Jeanna Ryan, Joni Aoki, Young Hong

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9. Dadi

The idea behind this startup: Dadi offers sperm storage, male fertility report, and at-home collection kit.

Headquarters: Brooklyn, New York, United States

Industries: Fertility, Health Diagnostics, Personal Health

Founders: Tom Smith

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10. kegg

The idea behind this startup: kegg is on a mission to empower women to take full control of their fertility through body literacy.

Headquarters: San Francisco, California, United States

Industries: Fertility, Health Care, Medical Device, Personal Health

Founders: Hynek Jemelik, Kristina Cahojova

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11. Kiira Health

The idea behind this startup: Kiira is an advanced AI Care coordinator and Virtual Clinic for Women’s Health Needs.

Headquarters: Los Angeles, California, United States

Industries: Fertility, Health Care, Women’s

Founders: Candice Fraser, Crystal Evuleocha

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12. Trellis Health

The idea behind this startup: The Women’s Egg Freezing Fertility Studio

Headquarters: New York, New York, United States

Industries: Fertility, Wellness

Founders: Unknown

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13. Fellow

The idea behind this startup: Healthcare for Men

Headquarters: San Francisco, California, United States

Industries: Fertility, Health Care, Health Diagnostics, Men’s, Personal Health

Founders: William Matthews

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14. Colorimetrix

The idea behind this startup: Colorimetrix develops a software designed to digitize diagnostic tests

Headquarters: Munich, Bayern, Germany

Industries: Apps, Fertility, Health Diagnostics, Home Health Care, Medical, Medical Device, Personal Health, Software, Wellness, Women’s

Founders: Dominik Westner, Juan Leonardo Martínez

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15. ELANZA Wellness

The idea behind this startup: ELANZA Wellness is a virtual nurse for fertility clinics, delivered via a patient-facing app.

Headquarters: San Francisco, California, United States

Industries: Fertility, Health Care, Medical, Wellness

Founders: Brittany Hawkins

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16. Avrio Genetics

The idea behind this startup: Avrio Genetics was founded in 2017 Genetics healthcare resources, information, and services

Headquarters: Allentown, Pennsylvania, United States

Industries: Fertility, Genetics, Health Care, Health Diagnostics

Founders: Brandon Hesinger

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17. Sincere Labs

The idea behind this startup: AI-enabled prenatal care

Headquarters: San Francisco, California, United States

Industries: Artificial Intelligence, Fertility, Health Care, Health Diagnostics, Information Technology, Software

Founders: Unknown

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18. Agro Pioneer

The idea behind this startup: Agro Pioneer offers an online store for agricultural products such as seeds, fertilizers, and plant protection.

Headquarters: Kobelyaky, Poltavs’ka Oblast’, Ukraine

Industries: Agriculture, Fertility

Founders: Unknown

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