Welp Magazine

A Complete Guide to Market Expansion Strategy

Market expansion is a business growth strategy. Companies adopt a market expansion strategy when their growth peaks in existing channels. Success depends on confirming that they have fulfilled existing markets. Companies must
4 years ago

A Complete Guide to Market Based Strategy

Market-based pricing strategy involves a process in which the product prices are fixed after studying the costs of the similar products available in the market. Depending upon what a product has to
4 years ago

A Complete Guide to Poison Pill Strategy

A poison pill is a defense tactic utilized by a target company to prevent or discourage hostile takeover attempts. Poison pills allow existing shareholders the right to purchase additional shares at a
4 years ago

A Complete Guide to Strategy Management Theory

Strategic management is the process and approach of specifying an organization’s objectives, developing policies, programmes, paradigms and plans to achieve these objectives, and allocating resources so as to implement the policies, programmes,
4 years ago

A Complete Guide to Bundling Strategy

In marketing, product bundling is offering several products or services for sale as one combined product or service package. It is a common feature in many imperfectly competitive product and service markets.
4 years ago

A Complete Guide to Buy Write Strategy

The term buy-write is used to describe an investment strategy in which the investor buys stocks and writes call options against the stock position. The writing of the call option provides extra
4 years ago

A Complete Guide to CTA Strategy

Generally, a CTA fund is a hedge fund that uses futures contracts to achieve its investment objective. CTA funds use a variety of trading strategies to meet their investment objectives, including systematic
4 years ago

Corporate vs Business Strategy

The general distinction is that business strategy addresses how we should compete, while corporate strategy is concerned with in which businesses we should compete. Specifically, business strategy. refers to the ways in
4 years ago

A Complete Guide to Environment Strategy

Environmental strategy is a firm’s long-term orientation about how to manage the environmental practices to gain a good fit with its stakeholders’ expectations. Proactive environmental strategies are those that involve anticipation of
4 years ago

A Complete Guide to Divestiture Strategy

Companies may pursue a divestment strategy to refocus on their core business, in response to the operating environment in their industry or to release underperforming assets. Companies typically pursue a liquidation strategy
4 years ago
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