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10 Startups Working in the SMS Space

Image by Gerd Altmann from Pixabay

SMS is a text messaging service component of most telephone, Internet, and mobile device systems. It uses standardized communication protocols to enable mobile devices to exchange short text messages. An intermediary service can facilitate a text-to-voice conversion to be sent to landlines.

SMS was originally defined as part of the Global System for Mobile Communications (GSM) that was first introduced by the European Telecommunications Standards Institute in 1987. The acronym originally stood for “Short Message Service” in GSM version 1, but it was changed to “Short Message Service System” in 1993 when GSM was updated to GSM version 2. In 1997, the service was further enhanced in GSM version 3, in which the message size limit was raised to 160 bytes (about size of a typical SMS text message) to facilitate the delivery of facsimile and data.


1. Respond Flow

The idea behind this startup: Respond Flow is the Mailchimp of SMS.

Headquarters: Tulsa, Oklahoma, United States

Industries: Marketing Automation, SaaS, SMS, Software

Founders: Austin Graham, Martin Langelo Lien, Matthew Morfopoulos, Peter Daggett

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2. MindRight Health

The idea behind this startup: MindRight Health offers culturally-responsive mental health coaching over a text message.

Headquarters: Newark, New Jersey, United States

Industries: Health Care, Psychology, SMS

Founders: Ashley Edwards

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3. Persistence AI

The idea behind this startup: Persistence AI provides sales assistants that engage and qualify existing leads and automatically turn them into high-intent inbound calls.

Headquarters: Raleigh, North Carolina, United States

Industries: Artificial Intelligence, Marketing, SaaS, Sales, Sales Automation, SMS, Software

Founders: Ed Holloway

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4. Send2 (Send Squared)

The idea behind this startup: Design Focused Email Marketing with Intelligence

Headquarters: Saint Paul, Minnesota, United States

Industries: Advertising, Email, Marketing Automation, SMS, Software

Founders: Nicolas Wegener, Roy Collins

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5. Melrose Labs

The idea behind this startup: Communication services inception, development and operation. Enabling and optimising communications. #CPaaS #SaaS #UCaaS #APIs

Headquarters: Edinburgh, Edinburgh, City of, United Kingdom

Industries: Developer APIs, Messaging, Mobile, PaaS, SaaS, SMS, Telecommunications

Founders: Mark Hay

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6. LeadBI South Africa

The idea behind this startup: LeadBI is a Marketing Automation service that turns your website vistors into leads.

Headquarters: Cape Town, NA – South Africa, South Africa

Industries: Advertising, CRM, Email, Email Marketing, Information Technology, Marketing, Marketing Automation, SMS

Founders: Unknown

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7. Club Texting

The idea behind this startup: Club Texting is a leading SMS text message marketing company in New York.

Headquarters: New York, New York, United States

Industries: Advertising, Marketing, SMS, Telecommunications

Founders: Unknown

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8. BridgeLogic

The idea behind this startup: BridgeLogic is a Software as a Service company offering WiFi marketing, advertising and analytics platforms for physical spaces.

Headquarters: Unknown

Industries: Advertising, Analytics, CRM, Email Marketing, Loyalty Programs, Marketing, Marketing Automation, SMS, Software

Founders: Jared Cook

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9. Willow Ridge Digital

The idea behind this startup: A business to consumer digital marketing agency designing and implementing multichannel customer retention campaigns.

Headquarters: Marlow, Buckinghamshire, United Kingdom

Industries: Consulting, CRM, Digital Marketing, Email, Email Marketing, Information Technology, Loyalty Programs, Marketing Automation, Small and Medium Businesses, SMS

Founders: Jane Dixon

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10. Telecom Galore

The idea behind this startup: Telecom Galore is a cloud communications platform that provides freelancers and small businesses communication solutions.

Headquarters: Ede, Gelderland, The Netherlands

Industries: Cloud Computing, Freelance, Messaging, Small and Medium Businesses, SMS, Telecommunications, VoIP

Founders: Michael van Leest

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