This article showcases our top picks for the best Italy based Virtual Reality companies. These startups and companies are taking a variety of approaches to innovating the Virtual Reality industry, but are all exceptional startups and companies well worth a follow.
We tried to pick companies across the size spectrum from cutting edge startups to established brands.
We selected these startups for exceptional performance in one of these categories:
- Innovative ideas
- Innovative route to market
- Innovative product
- Exceptional growth
- Exceptional growth strategy
- Societal impact
Top Italy Virtual Reality Companies
inVRsion is a disruptive digital enabler who allows retailers and brands to improve sales effectiveness saving time and costs. Its solution, ShelfZone, is a cloud-based SaaS application which simulates stores, products and shopping experiences in virtual reality with the highest level of realism on the market enabling customers to hugely increase their products value perception.
ShelfZone serves many use cases: trade marketing presentation, training, consumer research and virtual-commerce. inVRsion works also in 3D product digitalization field, with a strong pipeline in FMG 3D digital twin production..
WonderStore is an IoT-based visitor data collection platform built to help enterprises collect data about the characteristics and behavior of visitors to their brick-and-mortar retail stores—and generate actionable insights to help businesses understand their customers, improve customer experiences, and grow their business. The system relies on data gathered by IoT sensors about the shopping environment, store visitors, and their behaviors.
Sensor data is aggregated in a gateway and leverages Microsoft Azure to generate insights into visitor experiences and predict customer behaviors.. .
AmbiensVR is a service designed for real estate business professionals who want to offer an innovative perspective of their work. AmbiensVR allows them to receive their own VR projects directly on their smartphone simply by sending layouts.
Moreover, they can also build their own VR models by themselves.. .
Created to consolidate the ten-year experience of its founding members in the visualization of architecture and strengthening relationships with numerous institutional and international partners (including Milan Expo 2015, Stefano Boeri, Oliviero Toscani etc.) as well as establishing its product catalogue in the Computer Graphics section, Orwell Srl has spent years specializing in Virtual Reality after realizing the huge potential for growth in this sector.. .
Surgery Academy is an online service used for watching broadcasting live and prerecorded videos of surgeries through a 360 degree immersive operating theatre experience. Surgery Academy plans to industrialize, socialize and collect a curation of surgical interventions.
The learning program (MOOC-like) is developed for head mounted displays such as the Oculus Rift and Samsung Gear VR. It’s also available on PCs and mobile devices.
Surgery Academy uses Meta (AR side) and GoPro (VR side) cameras then renders the video themselves in order to create an augmented and virtual reality experience for medical students and professionals who are watching surgical procedures. It helps med students to integrate their studies and improve their knowledge by accessing to extra informations (such as patient’s vital signs, patient’s medical imaging and so on) A student can then watch this footage with a virtual reality headset: the stereoscopic 3D and the wide field of view create a striking immersive effect.
The student can then replay the surgery in detail and watch it through the eyes of the surgeon (POV), empowering his experience with the 3D Imagery.. .
Since more than 30 years, Kayser Italia has been working in the aerospace sector. Kayser Italia core business relies on the exploitation of space platforms, such as the International Space Station, satellites, sounding rockets, stratospheric balloons, by developing instruments and equipment for space research and applications.
Kayser Italia is a main actor in microgravity research.. .
Kite Solutions is a Small Medium Enterprise (SME) with the goals of designing, implementing and commercializing technological solutions in domains with advanced automation and safety-critical human-machine interfaces. It is located in Laveno, a small town in Northern Italy, about 60 kilometers from Milan.
The KITE acronym stands for “Knowledge Information Technology and Ergonomics” and it perfectly summarises the services and competencies offered by the Company. KITE operates mainly in the field of aviation, but, in general, it offers technical and IT capabilities to cover aspects of safety and risk assessment in all industrial contexts with advanced automation, paying particular attention to human factors.
In particular, the activities of KITE Solutions can be grouped into three main areas: 1) European Projects: since 2003, KITE Solutions has actively participated in many European Projects, mainly in the domains of aviation, surface and automotive transportation. In addition, KITE has also collaborated on projects in the medical environment, cybersecurity, nanotechnologies and other domains.
2) SDS Plus: KITE Solutions is the owner and developer of a software called SDS Plus, whose main goal is to support operators and companies in the implementation of their Safety Management System (SMS) and Quality Management System (QMS). It facilitates the collection and analysis of information coming from the operational areas, through a web-based interface and customizable functions, to obtain an elevated level of safety and quality.
3) Non-technical Training and consultancy: KITE Solutions offers non-technical training to aviation organizations (operators, maintenance organizations etc.) according to EASA Regulations and organizes SMS courses for management and operational personnel. Moreover, it offers a full range of professional services to companies and individuals who need to perform risk assessments and incident investigation analyses in complex domains..
VR Media Srl
In today’s industrial mature market , service revenue have is as or more important that the revenues from first sales. This is due to higher competition leading to reduced machinery margin, to the higher and higher productivity Customers demand from their equipment, combined with growing technological complexity and less and less skilled labour available to reside in remote or hazardous enironments.
No need to say, in this scenario service costs are significant, and growing. This is the perfect set up for the application of virtual reality technology, and the ability to virtually displace in real time the know how and competence of few highly competent experts through the eyes, ears and hands of better distributed/local generalist technicians.
VR Media, with its unique turn key technology, has developed a very efficient and and cyber-safe solution for its Partner Customers. Special value is for those companies that have to maintain high tech machinery in remote or hazardous sites..
Softcare Studios is a digital health startup focused to improve the quality of life of patients during therapy and optimize healthcare interventions, developing innovative products and services based on immersive technologies (VR/AR) and data tracking. Our Mission is to improve the therapy experience of patients supporting their mental well being, which deeply impacts their cognitive, emotional, social and motor conditions, and is significantly influenced by what environments they perceive and how they spend their time during their challenging journey.
Our Goal is to develop and provide a suite of immersive content optimized to support different target patients (pediatrics, adults, elders) in a variety of clinical settings and extra clinical settings (anxiety/pain management, rehabilitation, palliative care, mental well being, isolation/confinement). Our first project is TOMMI, a VR experience designed to reduce anxiety and pain in pediatric patients, involving both children and their caregivers through inclusive gamified mechanics, oriented to improve patients adherence to therapy and facilitate the work routine of the medical staff.
TOMMI is provided to children (7-14 years old and mainly hospitalized) undergoing stressful medical treatments in oncology, dentistry, orthopedics, pre-diagnostics and ADHD. Its game mechanics are developed to both engage/distract children f rom unpleasant emotions of therapy and test/train their cognitive, sensory and motor performances.
Since its foundation in 2017, Softcare Studios played a growing active role in the digital health and immersive technologies industries, building its International network in collaboration with key innovation stakeholders such as Merck Accelerator (Germany), TMCx (Texas Medical Center in Houston, US), Accelerace (Denmark), Startupbootcamp and the Italian Trade Agency (UK). In 2018, Softcare Studios has been selected as the best e-health startup in Europe by the European Commission (Startup Europe Awards in Bulgaria), won the Pfizer Healthcare Challenge (Germany) and actively collaborated with pharma companies like Merck and Roche (commercial partnership with Roche Italy in 2019)..
IDS is an independent engineering and systems technologies company providing research, innovation and products in Air Traffic Management, Airports, Electromagnetic Engineering, Unmanned Systems, Avionics and Safety and Protection fields for both civil and defense applications. Since 1980 IDS has specialized in providing consulting services for high-tech engineering projects and in developing integrated solutions and measurement systems.
IDS has a strong customer focus and is committed to meeting customer requirements with high quality innovative solutions. IDS is an international company with around 600 professional employees who are mostly graduates in electronic, telecommunications and aerospace engineering.
IDS’s headquarters are in Pisa, Italy and subsidiary companies are located in the UK, Brazil, Australia, Canada and South Korea. These help IDS to be closer to our international clients and enable us to provide better, localized, services and support..
AnotheReality is a software company specializing in virtual reality and augmented reality solutions, based in Milan. Just as the Internet has done, VR and AR will change the world as They know it, subverting the existing business models and crearndone completely new.
AnotheReality is here to help you understand how your business can benefit from these new technologies, and prepare to compete in a new arena. Their services range from the 360-degree video experiences in virtual worlds and fully customized solutions.
Their expertise include corporate marketing and sales (communication, branding and trade marketing), as well as stand-alone solutions applied to various sectors: design, architecture, education, gaming, entertainment, tourism, fashion, retail, automotive, shipbuilding.. .
Sequitur Capital Srl
We are an independent firm focused on deep tech growth opportunities. We invest in scale-up candidates in the deep tech space in Europe and the United States and provide capital, international relations, along with industry, operating and investment expertise.
Our team combines a distinctive blend of experiences and competences – venture investment, general management, business development and technology – together with a stable presence in the United States.. .
Digital innovation, integrated communication and system integration. All done thanks to an international presence.
These are our strengths, which have led mashfrog to become, in 10 years of business, a consolidated entity able to turn every challenge into an opportunity for growth. We follow the path of innovation so we can always keep our target focused on the future, where digital transformation is our natural habitat.
We are a partner that’s able to support our customers in every area of digital transformation, providing skills and professionalism to respond to various business needs. We offer services and products in the sectors of strategy, consulting, communication & marketing, technology and operations.
Thanks to the skills and professionalism of a team of 250 people, we’ve built our business model on three pillars: 1. Customer Centrality – to transform every need of the customer into an integral and functional vision 2.
Omnichannel approach – to identify the best solutions in the evolution of digital integration 3. Multi-disciplinary skills – to carry out digital transformation in the development of every business need.
We have 4 offices in Italy and we are also active in Europe and around the world, with offices in London (UK), Madrid (Spain), Moscow (Russia), Yerevan (Armenia), Almaty (Kazakhstan), Kuala Lumpur (Malaysia) and Dubai (United Arab Emirates).. .
THE TACTIGON is a brand of NEXT INDUSTRIES srl, a 5 years old Company located 20 km East from Milan – Italy. The Company has the mission to develop IoT sensors, devices and gateways and to be highly innovative.
With its tiny but high potential product line THE TACTIGON, the Company is going to revolutionize user experience with gesture controllers. THE TACTIGON team has produced TACTIGON-SKIN (or T-SKIN), a gesture controller with artificial intellingence algorithms and sensors on board, which solves the not-natural action of the traditional device during interactions with machines.
A mouse typically controls the motion of a pointer in two dimensions in a graphical user interface (GUI). The mouse turns movements of the hand backward and forward, left and right into equivalent electronic signals that in turn are used to move the pointer.
Today the new user interface is very complicated with a lot of windows, dashboard and needs interaction with the object. T-SKIN breaks all this by offering a light, tiny and fashion design device available for everyone, which is not a substitute but instead a complementary part for human machine interface.
It’s the first programmable (with Arduino also) fashion design hand band, the perfect link between Human and Digital Worlds. You can download the APP for T-SKIN directly from our SKETCH ARENA (our store) and it will turn into a man-machine interface, or a robot controller or a drone controller.
It is very easy to use thanks to its ergonomics form factor; T-SKIN has 4 programmable keys for different combination of hand movements and fingers. If you use it with a 3D CAD, for example, you can rotate your left or right hand and the object on the screen will follow your movement.
MediaGold is a broadcasting company specializing in photographic, television and multimedia communication sector. The company designs, processes and realizes quality and broadcast services and reports for public and private organizations, SMEs, and companies.
Mediagold is able to provide dedicated and upgradeable products, built on the different needs in constant evolution through effective collaboration of communication professionals and specialized technicians. The company is founded in 1988 as Foto Express and evolved in Mediagold soon after..
This article was written by David Friedmman from Welp Magazine. The editor for this article was Tess Page. If your company is featured in this article and you want to have amendments made please contact us on: [email protected].
Alternatively you may write to us at: Welp Magazine/Fupping Ltd, First Floor, 61-63 Rochester Pl, London NW1 9JU.